How to Growth Hack Instagram?

Anirban Majumdar
4 min readJan 20, 2023

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It can be one of the daunting tasks to attract new followers and prospects to your business social media page, especially Instagram. If you are looking to grow your profile or business page on Instagram with some promising techniques, then how to grow to hack Instagram can be one of the popular buzzwords, which you must focus on. No doubt, with more than 500 million daily active users, Instagram is a perfect platform for businesses to grow their reach to their target audience. In this scenario, if you want to get the best out of Instagram, then you must not ignore Instagram organic growth hacks.

Instagram growth hack

But, do you know how to growth hack Instagram in a perfect way? Do you have any planned Instagram growth strategy 2023, for the coming time? If not, then this article will help you out. In this article, we have listed some of the Instagram organic growth hacks which you must inject into your marketing plans. Let’s begin!

Use Instagram Stories

Do you know that more than 150 million Instagram users watch stories on regular basis? Yes, it is true! By including Instagram stories in your Instagram growth strategy 2023, you can boost your prospect engagement ratio. From running a poll or conducting a Q&A session, to using numerous stickers and emoji in your story, you can boost engagement very well. You can even launch short quizzes in your Instagram stories for your new products or services.

Don’t Ignore IGTV Channel or Reels

Every social media handle including Instagram is also prioritizing video content, and we all know that. This is the reason why Instagram reels have got a boost in recent times, after TikTok. Users can upload creative short Videos to Instagram as reels, which engage most of the users. Once you start creating good video content, your account or page will have a higher chance of featuring on the Discover page.

And, once your content reaches the discover page, your reach will expand to more potential followers and customers. IGTV and reels are the same, just having a difference in time duration of the video. Reels are of 15,30 or 60 seconds, but IGTV can be one hour long.

Use the Power of High-Quality Photos and Graphics

People get more attracted to high-quality photos and graphics, rather than just written content. Therefore, you must use the attractive power of photos in your Instagram account. With a perfect growth marketing strategy, you can gain good followers as well as a high engagement ratio.

You can edit your pictures well, make them look professional, and post them on your Instagram account. Including these steps in your Instagram organic growth hacks will let you enhance your Instagram account boost.

Using Instagram Analytics

Instagram, like Twitter and Facebook, tracks how users interact with your material. Accounts reached, content interactions, total followers, audience demographics, and more are all included in its account metrics used for analytics reasons.

This data is a rich source of information that reveals how to deliver the appropriate content to the appropriate individuals at the proper time. Therefore, in your answer to ‘how to growth hack Instagram’, you can use Instagram Analytics to strategically distribute content. And no doubt, you’ll notice better as well as faster results.

Don’t Forget to Use Relevant Hashtags

While hashtags aren’t necessary on other social media platforms, they are crucial on Instagram. It’s critical not to overuse hashtags, which can make a post appear spammy. But it’s also essential to include enough hashtags so that your content is seen by the relevant people.

Many experts believe that tweets with two hashtags perform best, whereas Facebook posts with three to four hashtags perform best. However, Instagram posts with 11 hashtags perform the best. Therefore, you should always do good research on which hashtag should be included in your post.

Work with Micro-Influencers

Do you know that working with micro-influencers can grow your Instagram account? It works! Micro-influencers mean users have up to 50,000 or so followers. And we are suggesting working with micro-influencers due to the packed budget, which you might be having right now. Big influencers will charge thousands of dollars, which can be out of your budget.

Therefore, by paying a reasonable amount to the micro-influencers, you can target their followers for your brand and business promotion. Just make sure that when the micro-influencer is posting about your business, your page must be tagged so that your page engagement is increased.

Engage With Other Accounts

Do you know that the account-to-account relationship is a key component of the Instagram algorithm? Instagram considers things like which posts you like and which stories you watch often. The more engaged you are in other people’s content, the more likely it is that your own stuff will appear in people’s feeds.

The more you engage on other accounts, the more your account will be visible to others. Take time to reply to your comments, DMs, and shares. This will keep your Instagram interaction level high and your account will be recognized among other users.

Bottom Line

Instagram is one of the most competitive social media platforms in today’s time. Therefore, if you develop a good Instagram growth strategy 2023, then you will be benefitted much. You can always use the above-written techniques in your Instagram business account when you search for how to growth hack Instagram online. With the above Instagram organic growth hacks, you can get more and more followers for your business and build a good client base for your company from Instagram.

All you need is to put some top-tier content on your Instagram page and start interacting effectively to enhance your brand reaches among your prospects. Growth hacking can be extremely rewarding for your Instagram account if you make a strategy, make a plan, stick to it and follow the plan to turn your Instagram account into a high ROI-delivering account.

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Anirban Majumdar
Anirban Majumdar

Written by Anirban Majumdar

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Founder@ Bright Sapphire Digital | Founder@ Sarkari Job Port | Writer | Content Specialist | Digital Marketer | Entrepreneur | Blogger | Branding Expert